Member Engagement

The beauty behind Mecca Beauty Loop

The beauty behind Mecca Beauty Loop

When conversing with clients, I often get asked the question ‘what’s your favourite loyalty program?’ I’m always joining, engaging with and contributing to hundreds of...

The Power of Digital EQ

The Power of Digital EQ

I wanted to share an excellent example of acknowledgement, personalisation and customer engagement by Uber Eats – all thanks to a combination of really smart thinking...